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Cannes Lions International Festival of Creativity

Robert Whelan, Director Client Services at Emerse, drew the short straw and pounded the streets of Cannes for the Cannes Lions International Festival of Creativity where members of the creative communications industry from all over the globe come to meet,…

Next step for programmatic

Emerse was invited to a breakfast seminar with Dagens Media, a leading Swedish magazine who monitor the advertising and media industry. The themes of the seminar were the future of programmatic advertising and predictive marketing. Living in the midst of…

Baselworld

This week saw Emerse at Baselworld in Switzerland, the largest trade show for the international watch and jewellery industry. Occupying around 1.5 million square feet across several halls, the show had over 2,100 exhibitors from 45 countries with more than…

Advertise Programatically on Spotify

Emerse is proud to announce the launch of programmatic advertising directly on Spotify through our DSP. You can reach users who match the audience profile of your campaign. You can choose from several types of ad format, including video and banner…

Viewability

The whole point of ads is for them to be seen by the target audience, right? Viewability is a way of measuring which ads were actually seen, or had the potential to be seen when served on web pages. There…

Viola Desmond

To mark the Canadian black history month, Historica Canada produced yet another striking video for Heritage Minutes. The video tells the story of the successful businesswoman Viola Desmond and her legal battle with the province of Nova Scotia. She was…

Programmatic TV

It’s a new year with new possibilities and lots of exciting advertising opportunities ahead. Emerse always keeps an ear to the ground, and we know that programmatic video advertising for television is the new big thing. A multitude of on-demand…

Clean Energy Fuels

The food truck business is extremely competitive on the streets of New York City. The competition is rarely more than a few feet away, restaurateurs must work hard to achieve satisfied and returning customers to build a successful business. With…

Discover Catalunya

A classic love story. Boy meets girl. The girl has to leave and the boy is left with a photo on his phone. He’s determined to find her and goes on a journey that takes him through breathtaking Spanish landscapes…

The Unsafe Safety Shoe

The Canadian shoe manufacturer Mellow Walk has taken a new step in safety shoe design. They believe their new products are too good looking they might cause a distractive hazard to workers. In fact, the company is so concerned about…

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