Fresh leadership at Emerse Ad Operations

Team Emerse has two familiar faces heading up Ad Operations at Emerse; Caroline Geijer and Emelie Lundqvist. Simply put, they lead the team with responsibility for setting up, optimizing and reporting our customers’ campaigns in the most effective way.

Caroline Geijer, who took over as Team Leader this month, was promoted after an impressive spell as an Emerse Project Manager during which time she has proved to be a great relationship builder. Caroline enjoys leading teams and developing long-term customer relationships and has similar experience of digital marketing in the fashion industry.

“The important thing for our team is to be constantly curious, to explore and understand each individual customer’s goals, as well as to continually analyse gathered data to improve the performance of our advertising,” explains Caroline.

Emelie Lundqvist is promoted to be Deputy Team Leader and supports Caroline in her daily work. Emelie has an economics and marketing background and after two years is well established at Emerse. Emelie will additionally focus on continuous digital education among the Ad Operations team and be involved in setting up action plans for skills development.